Paha silmä - muinaisesta suojasymbolista trendikkääksi muotielementiksi

The evil eye - from ancient protective symbol to trendy fashion element

The evil eye - from ancient protective symbol to trendy fashion element


The evil eye is an ancient symbol dating back thousands of years in the Middle East and the Mediterranean. It is a symbol of protection, believed to ward off the envy and ill will that can be symbolically caused by the envious gaze of another person. Traditionally, the evil eye is represented by a blue eye-shaped amulet, which reflects negativity back to its sender, thus protecting the wearer.

In recent years, the evil eye has emerged in the fashion world as a significant element combining cultural significance and aesthetic appeal. Designers around the world have been inspired by this mysterious and powerful symbol, which has found new expressions in jewellery, clothing and even interior design. Fashion-conscious individuals wear evil eye jewellery not only to protect themselves, but also to bring unique depth and story to their outfits.

From our selection, you'll find a wide range of evil eye jewellery that will bring both protection and style to your everyday attire. We offer a wide range of bracelets, necklaces and pendants, all featuring this ancient symbol as a central element. Each piece is designed to highlight the unique beauty of the evil eye and to provide each wearer with a personalised piece of protection and fashion.

Especially during the summer, when the sun is shining and people spend more time outdoors, evil eye jewellery is very popular. They not only add sparkle to summer outfits, but also provide emotional protection for summer adventures. Whether it's festivals, lounging on the beach or a city break, an evil eye jewellery is the perfect accessory to bring both protection and style to your summer spending.

Check out our selection and find your own evil eye jewellery that carries both history and style!


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